PR agency retainer quote checklist
PR retainers can become vague monthly invoices if outreach volume, story angles, reporting, approvals, and cancellation terms are not explicit.
Use this page for the exact search phrase, then switch into the main approval flow before money moves.
Sanity checks
These are practical questions to ask before paying a vendor or signing a statement of work.
Primary route: Open Quote Judge. Use the full browser-side quote flow before approving payment.
Do not paste vendor names, client names, emails, addresses, account numbers, contracts, or confidential project details.
Before
$7,500/month PR retainer for media strategy, outreach, press materials, and ongoing support.
After
Ask for monthly outreach targets, story-angle process, press-material deliverables, approval workflow, reporting format, meeting cadence, cancellation notice, and what is excluded.
Get the bundled kit
The paid Quote Approval Kit includes quote red flags, scope clarification copy, milestone prompts, ownership questions, local-service add-ons, handoff wording, late-payment follow-ups, scope-creep replies, and AI copy cleanup.